About Us

Adam Sloper

Owner

I developed a deep passion for watches at an early age. Like many, I started in the quartz world and quickly fell down the rabbit hole of automatic watches. From that point on, my life was never the same. I became infatuated with learning everything about the watch industry. I began buying and selling watches for my collection—and I never stopped. I wanted to see them all and experience the interaction of each one on my wrist.

I love the stories behind watches, as they vividly capture memories of their owners. That passion led to the creation of "Watchfornia," and it’s why I’ve embraced the slogan The Watch Dream as part of my vision.

I look forward to talking watches with the world. Buying, selling, and trading are simply the byproducts of the passion I carry for horology.